Chapter 279: Chapter 279 - 279: Top Trending! Must be True Love (1)

Translator: _Min_n/o/vel/b//in dot c//om

NT Cosmetics, known for its affordability and top-tier quality within its price range, enjoyed robust sales.

That was until last year’s incident.

Many netizens’ memories, however, were short-lived, forgetting the specifics of what transpired with the NT brand.

After the New Year, NT Cosmetics saw an unexpected surge in sales.

Tianle Media’s paid trolls, naturally, were keen to dredge up the whole affair.

Marketing accounts created comparative images.

One showed Bie Yunxi’s contract termination statement, and the other, Si Fuqing’s impending endorsement deal with NT Great Xia.

With trolls and haters swaying public opinion, those clicking in were engulfed in outrage.

[Disgusting! Si Fuqing would’ve been branded a traitor in ancient times!]

[It’s no surprise Bie Yunxi is the nation’s first love, a rising star. Si Fuqing is merely a variety show figure. The difference in their stature is obvious.]

[I used to like Si Fuqing, just a casual fan, but everyone has their limits. Now

I’m completely turned off.]

[I’m so disappointed. You were doing so well recently. Why ruin your own path!]

#SiFuqing, NT’s Spokesperson#

#NT, Insulting Great Xia#

Both hashtags soared to the top of the trending searches.

Especially with Bie Yunxi being brought into the picture, the buzz was inevitable.

Bie Yunxi’s camp closely monitored all mentions of her.

Assuming she was being slandered again, they were surprised to find nothing but praise.

“Yunxi, Si Fuqing is picking up your leftovers,” whispered the assistant. “After you terminated the contract last year, NT couldn’t find a replacement for over six months. Can’t believe she signed it.”

Bie Yunxi frowned. “This endorsement was untouchable for at least two years. Does her agent lack business acumen? Why would they let her take this?”

“Who knows? Maybe it’s intentional.” The assistant advised, “You’re busy with the training camp these days. Best to steer clear of her and avoid any unwanted attention.”

The entertainment industry differentiated between those with and without works.

No variety show had ever catapulted someone to high national fame.

Bie Yunxi, bolstered by “Rapid Romance,” outshone Si Fuqing, who hadn’t even starred in a single film or TV show.

There was a giant gap between thwo.

“Right, I understand,” Bie Yunxi replied, her brows furrowing deeper. “I’m not worried about her, but Ming Wenxian. Better avoid her.”

The entertainment world was rife with backstabbing among so-called best friends and close companions.

“Wait,” the assistant suddenly exclaimed, eyes wide, “The trending is gone, and so are the marketing posts. Some accounts even apologized.”

Such swift action!

As a talent under Shengxing Entertainment, even Bie Yunxi didn’t have such a powerful PR team.

Who could be behind Si Fuqing?

“Never mind, let it go,” Bie Yunxi said, tearing open a facial mask. “I need to rest. You can leave.”

The assistant left, and Bie Yunxi settled in for some downtime.

Meanwhile, in a nice-looking office building.

“All right, we’ve pulled down the trending topics. No need to worry about the rest,” Ling Feng spoke on the phone. “Mr. Yu said that by 11 tonight, NT will close its last physical counter in Sijiu City, withdrawing from the Great Xia market.”

“Mr. Yu also said there’s no need to bother Miss Si with this. She’s preparing her trainees for the performance and is already tired. He’ll handle everything.”

“Okay, that’s settled. I’ll keep in touch for any further issues.”

Ling Feng hung up and resumed his work.

Si Fuqing wasn’t much for surfing the net. It was only after separating from the Deity Voice’s four elders that Shang Lu came to tell her.

“NT?” Si Fuqing flicked her hair from her forehead, puzzled. “What kind of a nonsensical abbreviation is that?”

Shang Lu was speechless.

“Let me check Weibo,” Si Fuqing said, rolling up her sleeves. “Time to show off my verbal skills in argument again.”

Yu Xiheng closed his book. “Eat first.”

Si Fuqing immediately turned to wash her hands. “Coming.”

Si Fuqing’s eyes narrowed, turning to Yu Xiheng. “Boss?”

Yu Xiheng didn’t discuss this but handed her a magazine instead.. “Do you like this brand?”