The popularity of the movie Harry Potter and the Sorcerer's stone has quickly spawned a large number of "imitators" and "actors".
Today, there are many young people in magic robes, wizard hats and magic wands gathered in groups on Trafalgar Square, one of London's most famous landmarks.
Even some people imitate some of the scenes in the film.
The beginning of the film~
Headmaster Dumbledore and Professor McGonagall appear near Aunt Petunia's home in Privet Drive, waiting for Hagrid to show up.
Professor McGonagall: "do you think it's appropriate to leave such an important matter to Hagrid?"
Dumbledore: I can entrust my life to him, professor
Professor McGonagall thinks it's not appropriate to entrust Harry to his bad Muggle aunt and uncle. He is worried about this, but Dumbledore doesn't think so.
"Wouldn't it be better for him to grow away from fame and disturbance? Until he can take it all. " Said Dumbledore.
When this part of the film reappears on Trafalgar Square in London, many people around can't help applauding. Well, even many older people who haven't seen Harry Potter movies applaud.
"Great, boys."
"Of course, the girls performed wonderfully
"What a dynamic group of young people ~"
.......
See, those "imitators" and "actors" are more and more energetic!
.......
Immediately there were several more people performing another part of the film.
Harry is addicted to the mirror of Eris, and Dumbledore admonishes him
"Again, Harry? I can see that you, like many people before you, have discovered the wonder of Eris sunglasses. I believe you already know its function. Let me give you a hint that the happiest people in the world can only see themselves when they look in the mirror. " Said Dumbledore.
Harry: so it reflects what we want, no matter what
"Yes, it's not."
"It enables people to see their deepest and most urgent desires. Harry, you've never met your family, so you see your parents standing by your side, but... Remember. Harry, this mirror neither reflects knowledge nor conveys truth. People waste their time in front of it, even go crazy. I hope you don't look for it any more, don't indulge in the illusory dream and forget the real life. "
Whether in the movie "Harry Potter" or in the novel "Harry Potter", Dumbledore is always an outstanding and intelligent old man.
Most of the fans are attracted by Dumbledore.
This is a phenomenon that many parents are happy to see.
For example: after the first round of fighting with Voldemort, Harry finds and guards the Sorcerer's stone. Harry, who is resting in the school hospital, asks Dumbledore about his doubts.
"Harry, do you know why Professor Quirrell can't stand your touching him?"
"Because of your mother, he sacrificed himself to save you, which left a mark."
"No ~"
"This mark is invisible. It grows in every inch of your skin."
Dumbledore blurted out.
Harry: what's that
Dumbledore: love, Harry, it's love
Correct and healthy values and social outlook greatly help the growth of small fans. You say, how can parents not love Harry Potter?
All these phenomena and good news further improve the box office of Harry Potter.
.......
The fourth day of the film's release is Monday, which is a weekday, but the Harry Potter film still reaped 4.52 million pounds at the box office today.
That's enough to make Harry Potter top the box office of the British film market on Monday.
Second, only 1.3 million at the box office today.
Third, the box office of the day was less than 1 million pounds.
On the same day, the British box office ranking ranked from No. 2 to No. 8, and the total amount of the box office reported on that day was equal to that of Harry Potter, which can be seen from its strong performance.
Many colleagues are going crazy with jealousy.
"My God ~"
Bailey, President of the top RPC (dao'ao film) film company in the UK, was shocked and said: "with the further popularity of Harry Potter, I can't imagine its final box office results. It can't be said that it can become the box office champion of British films. Yes, I don't mean the box office champion of the year 2000, but the box office champion of British film history! "
In 1987, the film "the last emperor", which won eight Oscars for best picture and best director, was shot and completed by dao'ao film company and Yanko film company of Italy.
Dao'ao film company's status in the UK is no less than that of Disney, Warner and other six major film companies in Hollywood.
As a result, Bailey's words were wildly reprinted by various media.
After all, this Pele is not Pele, but British movie tycoon Pele.
At this point, everyone understands the fact that Harry Potter is unstoppable!
.......
America.
Golden Dawn entertainment group.
As the chairman of the board of directors, Zhu Ke's face has always been covered with a smile in recent days, and his heart is full of pride!
No way, who let "Harry Potter" hit the box office in the UK?!
Before that, bill and Jack decided to make Harry Potter premiere in the UK, which is a risky decision.
Success will greatly enhance its influence in the United States;
Failure, then will undoubtedly greatly dampen the "Harry Potter" box office potential in the future;
"Where is the truth that you can make a lot of money without taking risks?"
Zucker clenched his fist: "the reality is that we made it. The winner wins everything
In fact, the movie "Harry Potter" can achieve the success of the British premiere big bang, in addition to the old Bill's command in the town, Zhuke himself is absolutely a great credit.
Since 1998, in order to publicize Harry Potter books, Zhuke has spent a lot of effort. During this period, he has spent a lot of money, manpower, material resources, media influence and so on.
A lot of pay, only today's return!
In the history of the original space-time, Warner company completed the production of "Harry Potter" movie at a cost of 125 million US dollars, and the publicity cost was no less than 50 million US dollars.
But how much did Zhuke spend?
Zhuke's publicity expenses for the preparation of the Harry Potter film are 100 million dollars!
This is a real $100 million publicity expense!
Even the big six in Hollywood, which are rich and powerful, can't easily decide the $100 million publicity cost. After all, it's 2000, not after 2010. Take a look at Titanic. Its publicity cost is worth more than 100 million yuan.
More Than This!
Zucker's emphasis on Harry Potter is by no means comparable to that of Warner in the original time and space!
In the original time and space, Warner was in the turbulent period of internal struggle at that time, where did he have the spare energy to promote Harry Potter? It wasn't until Harry Potter made more than $900 million that Warner spared no effort to promote it.
"Harry Potter" film, of course, is excellent, but the most important thing is a large amount of capital investment, into a wide range of publicity and promotion.
There's a lot that Zucker has done about this.
All over the world, Zucker's strength and influence, including influence, are certainly not as strong as Warner's, but... Only in the United States and Britain, Zucker absolutely dares to compete with any of the six major Hollywood companies.
"I definitely have made a great contribution to the success of Harry Potter and the Sorcerer's stone!" Zucker boasted.
Although there is a suspicion of boasting, it is also a fact.
In the original time and space, when the Harry Potter 1 movie was released, the global sales volume of Harry Potter series books was no more than 2 million;
And after the operation of Zhuke?
The global cumulative book sales exceed 20 million, you are kidding?!
"The first watch" is presented.