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âBacklash?â The young artist was a male idol who debuted through a talent show.
He himself had experienced being a trainee in a company with a similar handle, and he had spent the last six months primarily in variety show activities. He was vaguely aware of the most recent Spring Festival Gala.
That afternoon, his boss, Yue Jialin, told him that his album was releasing today. She also casually found him a mock adversary to stir up the fighting spirit of his fans.
Looking at it today, it was truly a bit too much.
The young artist wasnât sure whether the person was really a mock adversary, but all these drafted comments that almost slipped out wildly were definitely not from a weak enemy.
And shouldnât a mock adversary be an artist of similar status? The other person had been in a Spring Festival Gala. Having just come off the Spring Festival Gala stage, that couldnât be considered easy prey, right?
If the young artist wasnât so clear on his importance to this small company, he might even suspect that the boss was trying to set him up.
âThis person is a bit special. You might not be fully aware due to closed-door training,â Yue Jialinâs gaze shifted away from the long legs on the computer screen, speaking in accented Mandarin.
âHe started out in a third-rate romance reality show and has offended quite a few people. Anyway, he has a lot of dirt on him, and anyone who says something will get scolded.â
âUsing him as a mock adversary couldnât be more apt. This kind of person is too easy to handle. Heâs young and impulsive, with no sophisticationâlet him shout all he wants.â
Upon hearing this, the young artist was taken aback.
âBut boss, he has five million fans. And heâs been on the Spring Festival Gala, doesnât he have some connections?â
âConnections, my ass. A few months ago, I helped a friend as a producer at Purple Channel,â Yue Jialin said calmly, âThat Xu Qingyan had a few of his stages suppressed, and he just blustered a bit.â
âHe did make a bit of noise in public opinion, but the show still aired. We lost a bit of viewership, thatâs all. Theyâre probably airing the sixth season this year and still making money as usual.â
âThe more aggressively he acts out, the better for us. No one will care about him. What about five million fans? Theyâre just there for the spectacle; our fans are not vegetarians either.â
âReally?â Even though the young artist could look it up himself, he trusted the industry insiders more.
Without a doubt, the information from Yue Jialin, a seasoned player in the industry, was more reliable.
âItâs settled then.â Yue Jialin picked up the teacup on the desk, took a sip, with the brightly lit high-rise office window in the background, âDonât worry too much, just prepare yourself.â
âBlue Whale Music has invited you for a written interview. Donât mess it up.â
âOkay.â The young artist complied.
As the office door closed, the smile on Yue Jialinâs face slowly faded away.@@novelbin@@
Despite his dismissive attitude towards Xu Qingyan, he still spent money to arrange promotional channels for his artist.
He wasnât aiming for first placeâa top-three was sufficient.
These days, idols were the most profitable, with the initial investment paling in comparison to the subsequent huge profits. Even an unknown idol could easily raise a million in funding.
Let alone the male artist Yue Jialinâs company was currently promoting; not just any small-time idol, he had been popular recently. His fame from variety shows meant at least people could recall his name.
Just this amount of fame was enough for the company to produce an album for him. Not to mention the fans buying the album would bring in a lot of money, just selling merchandise would be hugely profitable.
The company had already signed a deal with a cultural and creative company. Selling posters with the starâs print on them, they could set any price and make a fortune.
âOne artist feeds half a company,â wasnât an exaggeration.
For this artistâs album, Yue Jialin naturally planned thoroughly. Causing a stir, then positioning the idol as an aggrieved white lotus to arouse fansâ sympathy.
At that moment, in the big fan group for the young artist.
âWhat trash is trying to cling to my brother? Is he always this bold?â
âTypical, heâs an old hand at this, just loves to seek attention.â
âI get it now, their side hasnât had any heat for months. Just as brother releases his album, they purposely come biting, just a few comments and heâs so irate, clearly an abuser.â
âSis, youâre my internet mouthpiece. Hilarious. Our brother has worked so hard to come this far and now heâs finally famous enough to be used for clout.â
âWhen youâre famous, youâll attract trouble, always getting sandwiched. Our brother has had a hard time. I hope he can move up and get rid of these mutts.â
While publicly Yue Jialin, as one of the managers, said not to intensify the conflict, in reality, he couldnât wait for the fans to heat up the fight and mindlessly jump on the artistâs album bandwagon.
As expected, under his direction, the idolâs fans swarmed in. Not only did they blindly consume the album sales, but they also took a group to rush Xu Qingyanâs Weibo account.
Those who attacked Xu Qingyanâs Weibo account were neither the first nor the last. The moment they charged in, they organized a raid.
Leaving insulting comments under every post, all sorts of sarcasm. They even played victims, started to denounce with reason and proof, and âdata partiesâ began to list the disparity between the two.
For instance, âMy brother has eight million fans, completely defeating Xu Qingyanâs five million fans. My brother has won any awards, Xu Qingyan doesnât have a single oneâ¦â and so on.
Normally, raiding involves using unflattering photos to dominate the forum, but they couldnât find any bad pictures of Xu Qingyanâhe rarely appeared in public, so they had to resort to Photoshopping.
The scene was in full swing one moment, and quiet the next.
Lin Yun was a postgraduate student, to be precise, she had already taken her exams. She was currently waiting for the results next month. Just a week after Lantern Festival, she saw the preview for Xu Qingyanâs new song.
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